Finding members for your SuperOne: A Beginner’s Guide

Identifying the people that you believe are most likely to take up the SuperOne marketing opportunity is your starting point for building your personal network of downlines.

Once you have perfected the art of finding prospects, you’re on the way to becoming a brilliant and SUCCESSFUL business partner.

It’s a process that can be a little overwhelming for those who don’t know where to start or what to look for. So, we’ve simplified the process: simply follow our step-by-step manual for quick success with finding prospects.

How do you identify a new prospect?

Prospecting is the act of searching for potential customers for your business. You’ll need to search for individuals and then reach out to them with the aim of securing a solid lead. Finding the right people will enable you to build a powerful team for your SuperOne business partner group.

So, who are you aiming to attract?

Before you can do anything else, you need to visualize the types of individuals you wish to acquire. Without spending time on this in a STRATEGIC and METHODICAL manner, you’ll just be wasting time reaching out to the wrong people. To make things easier for yourself, create a client character persona.

This can include a desired age range, as well as details like location criteria, potentially shared interests, disposable income, employment status, and so on. Once you have outlined these elements, it will be easier to find suitable potential leads.

Strategies: How to make first contact

After deciding on the types of individuals you are looking for, you then need to go out and find them. Various tactics are at your fingertips.

1. Cold Calling

Picking up the phone and making a series of calls to people not expecting to hear from a stranger is becoming an old-fashioned tactic. But for those who do enter into “cold calling” and have the patience to work through all the rejections, it can still be very successful.

It’s a way of grabbing someone’s attention. They have no choice but to pay attention to you at that moment in time. And they know you have taken time to go to the effort of calling them.

2. Community groups

Find groups in your area, sports clubs, yoga groups, and so on, with people who have the interests and defining characteristics you’re looking for. Start attending these groups and participating with your local community. That human-to-human connection will instantly instill trust and curiosity.

3. Direct Mail

Direct mail has worked for many years for various businesses, but it’s not the best method for sharing the SuperOne vision. It was expensive too.

As your business is based online, the people you are most likely wanting to reach out to will mostly be online. Direct mail works for some enterprises, but letters delivered through the post are not the ideal tactic for us. You are not a local service delivering door-to-door. You are a digital enterprise.

4. The internet

If you’re a successful marketing professional, you regard the world wide web as one of your very best friends. The contact details of thousands of potential leads are accessible within a few clicks of a button, and you don’t have to spend hours finding them.

There are more than 10 million groups on Facebook. Imagine how many of those have potential SuperOne business partners lurking inside them.

Focus on your niche or the people you are hoping to capture as potential leads, by searching for the Facebook groups they are most likely to be in.

Engage with different people.

Spend time getting to know the individuals there and assess whether or not they are potential prospects. But take it slowly at first.

The “hard sell” approach rarely works. When you get to know them really well, then you will want to CONVERT them. This process is covered in a separate guide.

Never forget the power of hashtags #

Make use of hashtags across various social media platforms. Hashtags and groups are a goldmine for your SuperOne because they drive search traffic to the posts that you are creating.

You will be surprised how many people come to your platforms via hashtags. You can always start with #superone

Prepare, prepare, prepare

Ensure you remain organized. Know who you want to talk to, what platform you are hoping to reach them on keep a note of all the groups you have joined, and revisit them regularly.

It is important to keep an open channel of communication and best to avoid leaving them dangling. You never know when they will need your help. There may be times when you need their help as well.

It won’t be long before you find some exciting potential matches for your own SuperOne group!