Airbnb & SuperOne: What makes a tech trailblazer?
Today, technology-based businesses have replaced larger companies from the past. We’ve seen household names that were once the foundations of their sectors cease to exist, unable to compete against more tech-savvy start-ups. Trailblazers like Airbnb have fundamentally changed the way we live and work.
On top of this, the huge technological advances of smartphones over the past decade has opened new markets and created a well of new services. This development shows no sign of abating. Set up in 2008, Airbnb is an online marketplace that offers arrangements for lodgings and homestays for travellers and tourists.
Although it doesn’t own any of the property it lists, it essentially acts as a broker — receiving commission from each booking. From what started as two schoolmates simply setting down a mattress in their living room and advertising it online as a Bed & Breakfast, Airbnb has turned into a multi-billion-dollar business. But how? What made it so popular? The answer is simple.
It provided a unique product based around the behavioural change in humans created by advances in the internet that mere a demand from the consumer audience. Another totally unique product is the crypto-driven mobile gaming platform SuperOne.
This revolutionary platform is tapping into a global mobile gaming audience of over 2 billion consumers, specifically targeting the “digital generation” consisting of millennials aged between 20 and 40. Many cultural trends, technological developments and gaming habits have come together to provide the inspiring key drivers for SuperOne’s success.
Just as Airbnb took advantage of developments on the internet that were fundamentally changing consumer behaviour, SuperOne has recognised that the latest change — the shift to mobile — has fundamentally changed our behaviour yet again. We spend up to six hours a day looking at our phones.
A large part of this time is spent on escapism. Millennials in their tens of millions thrive on adopting new digital thrills into their smartphone-centric existences every day. This technologically savvy generation is the key target audience within SuperOne’s massive global appeal.
But SuperOne is bringing more than mobile to the table. It brings elements of internet change that hasn’t even fully formed yet — crypto and blockchain technologies. Millennials thrive on the adoption of new digital services and mobile gaming as well as for cryptocurrencies, all of which form a large chunk of their lives.
Data shows that over 50% of millennials now own crypto, far higher than any other age demographic. The SuperOne network is poised to unite this huge consumer audience with the rapidly expanding global crypto user base, resulting in an exciting and sustainable worldwide network using blockchain technologies that are borderless, global, fast, cheap and exchangeable.
These fundamental features make crypto a major catalyst not just for a new gaming business model. Combining these principal key drivers with the power of networking, SuperOne is providing a unique opportunity with incredible rewards.
Just like we’ve seen with Airbnb’s success, SuperOne is driving change — right from the front